Novuspoint.AI

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about
NovusPoint.ai is a dynamic subsidiary of Equitus.ai, dedicated to revolutionizing the enterprise landscape. NovusPoint.ai specializes in providing innovative solutions across a spectrum of industries, including Fintech, Martech, Supply Chain Management, E-commerce, and Insurance. Leveraging NovusPoints' cutting-edge Open Fabric technology, NovusPoint.ai is poised to tackle the most complex challenges faced by enterprises, offering tailor-made solutions that drive efficiency, productivity, and growth across diverse sectors.
web design
LAYOUT. BRAND ELEMENTS. IMAGES AND GRAPHICS. NAVIGATION MENUS. BUTTONS AND CTA’S.
In my approach to web design for NovusPoint.ai, I adhered closely to the Branding Guide. This involved utilizing graphics, images, and icons, as well as refining typography, layouts, and colors to resonate with the enterprise sector. I utilized brighter colors and showcased our use cases to enhance appeal and functionality.
communication materials
BOOKLET. PRESENTATION. BROSURE.
Within my position, I was responsible for developing engaging visual components for various communication materials, customizing them specifically for tradeshows, meetings, and events. Employing a discerning design perspective and thorough audience comprehension, I guarantee that brochures, presentations, and booklets not only captivate aesthetically but also successfully convey the distinctive advantages of the product or service.









branding guide
BRAND OVERVIEW. LOGO DESIGN & USAGE. COLOR PALETTE. TYPOGRAPHY. VISUAL ELEMENTS.
My primary focus at NovusPoint.ai revolved around brand discovery. In my role I aimed to maintain coherence with the corporate brand while adding a touch of innovation. I curated a logo, color pallet, typography, icons and visual elements that resonate with the enterprise sector. This entailed infusing brighter colors and playful shapes to differentiate the brand as vibrant and more eccentric.
HATS. T-SHIRTS. SWEATSHIRTS. NOTEPADS. BOTTLE OPENERS. MUGS. WATERBOTTLES. KOOZIES.
swag & Merch
Recognizing the importance of merchandise in attracting visitors to our booth and leaving a lasting impression, I developed memorable pieces: from pens and notepads to T-shirts and tote bags, I explored a wide array of swag ideas. By offering attendees a tangible souvenir to remember us by, I contributed to strengthening brand awareness and leaving a positive impression long after the event concluded.